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Timepiece Photography · 2022

Case Study 001

Product photography for a watch retailer — every strap, dial, and crystal shot to sell in under a second of scroll.

  • Product Photography
  • Studio Lighting
Case Study 001 — campaign poster

A watch is a hard sell in a thumbnail — the whole point of the object is how it feels on a wrist, and a photo has to fake that in one frame. This series leaned on macro detail and hard shadow to do the job light itself does in person: catch the crystal, hold the texture of the leather, make the thing look worth stopping for.